Automotive upholstery comprehends the interior of any vehicle encompassing the seat covers, carpet, door insides, the trunk space, and the boot space. The prime need for automotive upholstery is to provide luxury to the passengers and a pleasing ambiance of the vehicle interiors. Automotive upholstery also helps distinguish the automobile brand from its competitors by providing an added value. This is mostly done by providing seat covers made from visually appealing and comforting material, providing overall fitments like the dashboard, steering wheel, door insides, etc. in an eye soothing colour scheme.
Demand Scenario
The global automotive upholstery market was USD 4.71 billion in 2018 and is estimated to reach USD 8.43 billion by 2025 at a CAGR of 8.67% during the forecast period
Growth by Region
The market in the U.S. in specific has huge prospective in the upholstery segment chiefly because the people in the U.S. have a distinctive taste and style of customizing their cars according to their requirement. Asia Pacific region houses two of the biggest developing economies in the world – China and India. Both these countries are developing automotive hubs, where the demand for luxury vehicles is growing at a steady pace. Escalating vehicle production coupled with adding demand of the luxury segment will drive the automotive upholstery forward and is expected to dominate the market during the forecast period. In the European market, the desire of consumers towards luxury brands is well known, but owing to the weak economy, demand from the European countries would be less compared to the Asian countries.
Drivers and Restraints
The major factors influencing the growth of the market include augmented vehicle demand in the market with large available variety, increased customer requirement owing to awareness about automobile interiors, better proximity of raw material suppliers in the vicinity, breakneck competition between competing automotive firms, influence from popular media, and an rise in the number of affluent buyers. Though the automotive upholstery is more or less customizable, the leading factor in the decision making is the pricing point of the overall system and the fitment cost involved. The inconsistent cost of raw materials directly affects the overall production cost of the upholstery production which, in turn, affects the demand for the upholstery, especially in a price sensitive market.
Industry Trends and Updates
In April 2016, Faurecia’s Cover Carving Technology for automotive seats, has won the Automotive News PACE Award. The technology was successful in reducing the tooling costs by 80% and is 50% lighter than a plastic back panel. In 2016, Mercedes-Benz hit first in the global luxury brand sales pushing back BMW and Audi, where the Mercedes-Benz models majorly supplied with standard Tunja fabric for Upholstery. Synthetic leather is likely to be the largest segment of the Automotive Upholstery Market, by upholstery materials. This upholstery material is resistant to stain and easy to clean, making it an ideal automotive upholstery material. Due to its synthetic material, this leather type can be manufactured in a vast array of colours and textures. Synthetic leather is mostly used in automotive seat cars and the demand for it is anticipated to grow with growing vehicle production and rising consumption of seat covers. Automotive seat covers is projected to be the largest segment of the Automotive Upholstery Market, by application.
Global Automotive Upholstery Market – by Upholstery Material, Fabric Type, Integrated Technology, Vehicle Type, Application, Region - Market Size, Demand Forecasts, Company Profiles, Industry Trends and Updates (2018 - 2025)
1. Research Methodology
2. Executive Summary
3. Market Overview
3.1. Definition
3.2. Industry Value Chain Analysis
3.3. Porter's 5 Forces
3.4. Regulations
4. Market Dynamics
4.1. Introduction
4.2. Drivers
4.3. Constraints
4.4. Trends
5. Global Automotive Upholstery Market Segmentation, Forecasts and Trends - by Upholstery Material
5.1. Automotive Textiles
5.2. Leather
5.3. Plastics
5.4. Smart Fabrics
5.5. Synthetic Leather
5.6. Thermoplastic Polymers
6. Global Automotive Upholstery Market Segmentation, Forecasts and Trends - by Fabric Type
6.1. Non-woven
6.2. Woven
7. Global Automotive Upholstery Market Segmentation, Forecasts and Trends - by Integrated Technology
7.1. Conventional
7.2. Smart Seats
7.3. Ventilated
8. Global Automotive Upholstery Market Segmentation, Forecasts and Trends - by Vehicle Type
8.1. Passenger Cars
8.2. Commercial Vehicles
9. Global Automotive Upholstery Market Segmentation, Forecasts and Trends - by Application
9.1. Carpets
9.2. Dashboards
9.3. Roof Liners
9.4. Seat Covers
9.5. Sun Visors
9.6. Trunk Liners
10. Global Automotive Upholstery Market Segmentation, Forecasts and Trends - by Region
10.1. Asia Pacific
10.1.1. China
10.1.2. Japan
10.1.3. India
10.1.4. South Korea
10.1.5. Others
10.2. North America
10.2.1. U.S.
10.2.2. Canada
10.2.3. Mexico
10.3. Europe
10.3.1. Germany
10.3.2. France
10.3.3. UK
10.3.4. Spain
10.3.5. Italy
10.3.6. Others
10.4. South America
10.4.1. Brazil
10.4.2. Argentina
10.4.3. Others
10.5. Middle East and Africa
11. Competitive Intelligence
11.1. Company Market Share Analysis
11.2. Industry M&As, Consolidations
12. Company Profiles
12.1. Faurecia
12.2. Johnson Controls International Plc
12.3. Toyota Boshoku
12.4. Katzkin
12.5. Lear Corporation
12.6. Adient PLC
12.7. Sage Automotive Interiors
12.8. IMS Nonwoven
12.9. Eagle Ottawa LLC
12.10. The Woodbridge Group
12.11. Naugahyde
12.12. CMI Enterprises
12.13. Grammer AG
12.14. Acme Mills Company
12.15. Borgers Se & Co. KGaA
12.16. Martur Automotive Seating Systems
12.17. Grupo Antolin
12.18. Haartz Corporation
12.19. Seiren Co.
12.20. Others
13. Investment Opportunities